实力可感官评价测试,为食品企业及自有品牌零售商提供更完善的食品质量服务。我们的感官评价及市场调研服务将与您的研发,市场及质控部门紧密合作,共同改进产品,使其更贴近消费者需求。 Meeting the demands of more informed consumers is a major challenge for food companies and privatee label retailers in our global marketplace.
Our sensory evaluation and consumer research service can partner with your R&D, marketing and quality control staff to improve your product and meet consumer expectations.
感官评价的目的:
The sensory evaluation is to
明确消费者对产品的满意度 Determine the consumer satisfaction
定义您产品的感官特征
Organoleptic characteristics of your products
产品在竞争中的定位 Position your product among the competition
提高收益的潜在因素
Potential leads to improvement in your income
新产品或供应商的筛选
Select one or more products from the group or suppliers
服务Our Service
喜好度测试 Hedonic Test
快速掌握消费者对产品喜好度,原因及购买倾向
Quick knowledge of the consumer’s overall liking and purchase intent
结合感官分析的市场调研 Marketing Sensory Research
运用感官分析方法的市场研究(消费者的想法及需求)
Market research on sensory method (“what consumer THINK and NEED”)